Privacy policy
1. Introduction
Welcome. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services.
Please read this policy carefully. If you disagree with its terms, please discontinue use of our services.
2. Information We Collect
2.1 Account & Contact Information
When you register for or use our services, we may collect:
Name and email address
Username and password
Phone number and mailing address
Profile information you choose to provide
2.2 Payment Information
To process transactions, we collect:
Billing name and address
Payment card details (processed securely via third-party payment processors)
Transaction history and purchase records
We do not store full payment card numbers on our systems. All payment data is handled by PCI-DSS compliant processors.
2.3 Usage & Analytics Data
We automatically collect certain information when you use our services, including:
Pages visited, features used, and time spent on our platform
Device type, operating system, and browser information
IP address and referring URLs
Clickstream data and interaction logs
2.4 Location Data
With your consent, we may collect:
Precise GPS location (when you enable location services)
Approximate location derived from your IP address
Location preferences you set within the service
3. How We Use Your Information
We use the information we collect to:
Provide, operate, and maintain our services
Process transactions and send related information, including confirmations and invoices
Send administrative and promotional communications (you may opt out at any time)
Analyze usage trends to improve and personalize your experience
Detect, prevent, and address technical issues and fraudulent activity
Comply with legal obligations and enforce our terms
Respond to your inquiries and provide customer support
4. How We Share Your Information
We do not sell your personal information. We may share your data in the following circumstances:
4.1 Service Providers
We share information with trusted third-party vendors who assist us in operating our business (e.g., payment processors, analytics providers, cloud hosting). These parties are contractually obligated to protect your data.
4.2 Legal Requirements
We may disclose information if required by law, court order, or governmental authority, or to protect the rights, property, or safety of our company, customers, or others.
4.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you before your data becomes subject to a different privacy policy.
5. Data Retention
We retain your personal information for as long as your account is active or as needed to provide services, comply with legal obligations, resolve disputes, and enforce agreements. When data is no longer needed, we securely delete or anonymize it.
6. Your Rights and Choices
Depending on your location, you may have the right to:
Access and receive a copy of your personal data
Correct inaccurate or incomplete information
Request deletion of your personal data
Opt out of marketing communications at any time
Restrict or object to certain processing of your data
Withdraw consent where processing is based on consent
To exercise any of these rights, please contact us using the information in Section 10 below.
7. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience, analyze usage, and deliver relevant content. You can control cookie settings through your browser preferences. Note that disabling certain cookies may affect the functionality of our services.
8. Data Security
We implement industry-standard technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These include encryption in transit and at rest, access controls, and regular security assessments.
However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
9. Children’s Privacy
Our services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately so we can take appropriate action.
10. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Baseline Financial Technologies Corporation
169 Madison Ave.
Suite 2767
New York, NY 10016
Email: hello@baselinesoftware.com
Phone: 332-456-9722
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the effective date above. We encourage you to review this policy periodically.
