Lender-first
Built with real lenders, not just for them. Every feature solves a pain point.
We believe real estate private lending plays a critical role in our communities, and we envision in a future where private lenders take on an increasingly important role in fostering productivity in our society. That’s why we’re on a mission to remove friction from private lending so financing is more accessible for tomorrow’s borrowers.
Baseline started as a hard money lender. We originated and serviced hundreds of hard money loans. We learned the ins and outs of the industry and dealt with its many challenges. We searched for better tools but came up short. We wanted to find a better way to grow our business, but we couldn’t find the solution we needed to scale. That journey led us to where we are today. We used the lessons we learned from our past lending business to build a user-friendly, intuitive, and powerful platform from the ground-up; a platform that enables hard money lenders to operate and grow more efficient and robust lending businesses.
Built with real lenders, not just for them. Every feature solves a pain point.
SOC-2 compliant and designed to grow with your loan volume.
Powerful APIs, automation, and transparency baked in.
We work alongside you, not just as a vendor, but as a partner.
Chief Executive Officer
Chief Technology Officer
Chief Operating Officer
We’re a team of builders, problem-solvers, and lending experts dedicated to making private lending simpler and more impactful. From design to customer success, every role is focused on creating tools that help our customers thrive. If this resonates with how you like to work, come build with us.
Join the team
Baseline Financial Technologies Corp. ("Baseline") and its affiliates are committed to protecting the privacy of our website visitors. This website may use cookies and other tracking technologies to improve your browsing experience and to personalize the content and advertising that we display to you. Baseline collects personal information such as names and email addresses if visitors provide that information voluntarily. We use this information to communicate with you, to improve our products and services, and for marketing purposes. We do not share your personal information with third parties, except as required by law or as necessary to provide our products and services to you. By using this website, you consent to our use of cookies and other tracking technologies as described in this disclosure!