Privacy Policy

Privacy Policy

Effective Date: April 1, 2023.

Baseline Financial Technologies Corp. ("Baseline") and its affiliates respect your privacy and are committed to protecting it through our compliance with this privacy policy ("Privacy Policy"). This Privacy Policy applies to information we collect:

  • through our website located at www.baselinesoftware.com (the "Site");
  • in email, text, and other electronic messages between you and the Site;
  • through the use of our software-as-a-service product (the "SaaS Product"); and
  • through our loan buying services (the "Services").

This Privacy Policy describes the types of information we may collect from you or that you may provide when you use the Site, the SaaS Product, or the Services and our practices for collecting, using, maintaining, protecting, and disclosing that information.

  1. Information We Collect

We collect several types of information from and about users of our Site, SaaS Product, and Services, including:

  • Personal Information: We may collect personal information such as your name, email address, phone number, and other similar information that you provide voluntarily through the Site, the SaaS Product, or the Services. We may also collect personal information from third-party sources and publicly available sources.
  • Non-Personal Information: We may collect non-personal information about users of our Site, SaaS Product, and Services, such as IP addresses, browser types, device types, operating systems, and the pages visited on our Site. We may use cookies and other tracking technologies to collect this information. Please see our Cookie Policy for more information.
  1. How We Use Your Information

We use the information we collect for a variety of purposes, including:

  • Providing and improving our Site, SaaS Product, and Services;
  • Responding to your requests and inquiries;
  • Communicating with you about our products and services;
  • Marketing and advertising our products and services;
  • Analyzing and improving our business and operations;
  • Detecting, preventing, and responding to fraud and other illegal activities;
  • Complying with legal obligations; and
  • Enforcing our rights and resolving disputes.
  1. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your personal information with third-party service providers that perform services on our behalf, such as hosting our Site, providing the SaaS Product, and processing payments. We may also share your personal information with our affiliates and subsidiaries.

We may disclose personal information if required to do so by law or in the good faith belief that such action is necessary to: (a) comply with a legal obligation; (b) protect and defend our rights or property; (c) prevent fraud; (d) act in urgent circumstances to protect the personal safety of users of our Site, SaaS Product, or Services, or the public; or (e) protect against legal liability.

We may also disclose non-personal information to third parties for any purpose.

  1. Your Choices About Our Collection, Use, and Disclosure of Your Information

We strive to provide you with choices regarding the personal information you provide to us. You can choose not to provide personal information, but this may limit your ability to use certain features of our Site, SaaS Product, or Services.

If you do not want us to use your personal information for marketing purposes, you can opt-out by following the instructions provided in our marketing emails or by contacting us using the contact information provided below.

  1. Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information, and whether we can achieve those purposes through other means.

  1. Data Security

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Site or stored on our servers.

  1. Children Under the Age of 13

Our Site, SaaS Product, and Services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us using the contact information provided below.

  1. Changes to Our Privacy Policy

We may update our Privacy Policy from time to time. If we make material changes to how we treat our users' personal information, we will post the new Privacy Policy on this page with a notice that the Privacy Policy has been updated and provide other appropriate notice. The date the Privacy Policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you and for periodically visiting this Privacy Policy to check for any changes.

  1. Contact Information

If you have any questions or comments about this Privacy Policy or our privacy practices, please contact us at: [email protected].